Care Guide


  • How to clean your jewellery (excluding pearls)
  • Platinum Care
  • Diamond Care
  • White gold care
  • Pearl Care
  • Watches
  • Swarovski Jewellery
  • Swarovski Crystal
  • Disclaimer


How to clean your jewellery (excluding pearls)
The best clean is a professional clean, but you can use jewellery cleaners (as per instructions), a mild liquid detergent and household ammonia; to add a couple of drops to warm water. Soak your jewellery then gently brush it with a soft toothbrush, rinse thoroughly and dry off. It’s a good idea to visit your jeweller every six months to have your pieces checked and cleaned as part of your jewellery maintenance. If you are unsure, please contact our store:

Platinum Care
Platinum is a pure, naturally white metal found in very few places around the world. It is a dense metal generally weighing a 3rd more than 18ct gold. Due to its 95% purity it is ideal for people who have sensitivity to metals. Platinum is more expensive than gold, due to its rarity, weight, purity and the level of craftsmanship required to work with it. It has been around for many years – proving to be very popular with art deco jewellery in the 1920’s. Like all metals platinum does scratch, however it is only a displacement of the metal and virtually none of its volume is lost. To look after platinum, store it separately when not wearing it to avoid scratching or scuffing other jewellery.

Diamond Care
Diamonds are created by immense heat and pressure, forcing crystallization of carbon, creating the white sparkling crystal that we have come to love. Diamonds are the hardest natural substance known to man, one diamond however can scratch another. So it is important that your jewellery is not stored together to avoid tangling & scratching by other jewellery. Never wear your diamond whilst doing heavy work; points can chip and you can accelerate the wear on the claws. It is important to visit a professional jeweller to have it checked every six months as part of your jewellery maintenance, we are happy to provide this service.

White gold care
White gold is made by mixing pure yellow gold metal with other metals such as silver and palladium to give it a whiter appearance. However, since there is pure gold in the alloy it will always appear yellowish. White gold jewellery first became popular in the 1920s as a cheaper alternative to platinum. Over the past few years white gold has become increasingly fashionable and popular. Consequently, most white gold items are enhanced with rhodium plating, giving a highly reflective white surface similar to platinum. Over time this surface may experience a decrease in brightness or the rhodium will wear off. This is perfectly normal, especially in rings that receive more wear and tear. To maintain the rhodium finish we advise that you have your white gold jewellery periodically rhodium plated as part of your jewellery maintenance.

Pearl Care
Pearls are made of calcium carbonate and therefore not as hard as precious gemstones. Due to their organic origin, pearls react to various chemicals than can leave them dull or crack their surface. Unlike other precious gems, pearls can be damaged and scratched quite easily. Pearls should not be dropped or brought into contact with hard or sharp objects, including other jewellery. Keep pearls in a soft bag or pouch. Pearls should never come into contact with bleach, ammonia, chlorine in swimming pools, spa water or vinegar. Perfumes, colognes, hair sprays and other cosmetics can also be damaging to pearls. You should always complete your cosmetic applications before putting on your pearls. The human body naturally perspires and releases body oils. Therefore pearls should always be given a wipe with a soft cloth after they have been worn. Occasionally they can be cleaned in warm soapy water using a mild pure soap. NEVER use detergents, cleaning solutions or ultrasonic cleaners. Pearls should then be rinsed in clean water, patted dry with a soft clean cloth and laid out on a towel to dry. It is advisable to re-thread your pearls every couple of years and we are happy to provide this service.

Watches are made various of metals and have a range of different features and it is important to understand how to care for your particular watch. Your watch will come with a manual, warranty and care instructions, refer to this primarily. Every 5 years you should consider dropping your watch in for a service, similar to having your car serviced. This ensures that the mechanics function properly and are not draining an excessive amount of power from the battery. Other maintenance issued can be addressed while this work is completed, for example; new glass, replacement straps or parts and new batteries. Your watch should NEVER be placed in hot water. The watch should be removed before having a shower or a bath, and place it in a separate room – the steam can penetrate the watch.

Swarovski Jewellery
All Swarovski fashion jewelry is traditionally crafted and therefore very delicate. The metal is plated and each crystal is individually set . As a result, special care is required. Please follow the advice below.

  • Store your jewelry in the original packaging or a soft pouch to avoid scratches.
  • Polish your jewelry frequently with a soft cloth to maintain its original, lustrous finish.
  • Remove jewelry before washing hands, swimming, and/or applying products (e.g., perfume, hairspray, soap, or lotion), as this could harm the metal and reduce the life of the plating, as well as cause discoloration and loss of crystal brilliance.
  • Put on jewelry last when dressing and take off first when undressing.
  • Avoid contact with water.
  • Avoid hard contact (i.e., knocking against objects) that can scratch or chip the crystal.

Swarovski Crystal Ornaments

  • Polish your product carefully with a soft, lint free cloth or clean it by hand with lukewarm water. Do not soak your crystal products in water.
  • Dry with a soft, lint free cloth to maximize brilliance.
  • Avoid contact with harsh, abrasive materials and glass/window cleaners.
  • When handling your crystal, it is advisable to wear cotton gloves to avoid leaving fingerprints. For this purpose, we offer Swarovski gloves in our Store.

This article should only be used as a guide and professional care is always advised. For any further details or information please contact one of our stores on the email addresses listed above. Refer to the Terms and Conditions page for more details.